We’ve added logic to our products to dramatically improve the shopping experience for your users. You already know the questions can cause other questions to automatically appear. So why not products?
Let’s watch what happens when Frank Stewart chooses to attend the annual conference in New York City. As soon as you select the New York Conference you can see that multiple new products instantly appeared. A new category for accommodations appears below and an optional workshop shows up right underneath the conference. As your user continues to make selections, you can have further options appear or even trigger products to add automatically. These products are easy to set up.
Let’s take a look at the products page in the admin area to see how. You’ll notice that these products appear to the user in the same location as the back end. This allows you to customize the flow
for your users. You’re already familiar with how to trigger products and this new addition, it’s no different. Let’s see how the workshop products were triggered.
The initial workshop is triggered to show when New York Conference is added to the cart. And the next two branch off from that. The session recording triggers to show while the speaker biographies are triggered add automatically. You can see that this allows for extreme flow customization, ensuring that your users see exactly what you want, when you want it. Organizations that have implemented this into their system have seen a 35% growth in orders for add-on units, a 55% reduction in orders of incorrect products for a user and 15% reduction in support issues.
If you would like to implement this, please contact your project manager or support at firstname.lastname@example.org and we’ll make it happen!